DIAGNÓSTICO SISTÉMICO Y PROPUESTAS ESTRATÉGICAS PARA EL MEJORAMIENTO COMPETITIVO DEL SECTOR TEXTIL – CONFECCIONES EN LA PROVINCIA DE HUANCAYO

Abstract

The present work had as purpose realize an evaluation of the current situation of the industrial productive Textile sector - Confections in Huancayo's province. In the investigation there is defined the Sectorial Identity, Internal and External Analysis of Textile Sector and Michael Porter's Competitive Diamond, and later to she there are outlined the respective Strategic Offers, the same ones that seek to raise the levels of internal and external competitiveness. Since methodological tools have been in use, the FODA Analysis, the same one that has allowed the definition of the Strengths and Weaknesses as part of the internal analysis, and the Opportunities and Threats as part of the external diagnosis. Likewise, there has been in use Michael Porter's Competitive Diamond, which has allowed to know the behavior and sectorial textile dynamics so much current as future. Of the same form strategic actions of nature have been defined technically - productively and humanize, as well as policies or actions it must develop the central, regional and local government for the achievement of the competitiveness of the textile sector - confections of Huancayo's Province. The used tools allow to have a clear idea of the current situation and later on this base there are designed the policies of integral development. The offers that are going to be formulated will be orientated to improve the relative position on the internal and external market of the textile sector.